3D makes the world go round.

3D animation can bring your brand to life
—literally. The key is to understand when
and where to implement this technology for
ultimate effect.

Animation can convey the complex, simply.

Though we associate animation with cartoons and kid fare, 3D animation is particularly suited for explaining complex technical processes both internally and externally. Often, it’s easier to comprehend a technique or procedure by watching it rather than reading about it. Companies savvy to this are employing 3D animation on their web sites and in their presentations to better communicate their products and services. And when you can better explain what you offer, you can sell more of what you offer.

It is a small world after all.

3D animation is also used for creating virtual tours, animated walk-throughs and fly-arounds. So if your customers can’t be where you are, you can bring where you are to your customers. Features like these are particularly popular with real estate agents and other professionals who need to show off a particular place to the masses. The animation can be very realistic—and very convincing.

High-end animation entertains and informs.

Probably the most significant advantage of 3D animation is that it engages various senses, reducing boredom on the part of the viewer. They see. They listen. They comprehend. Long written explanations are difficult to pull of on the web. That’s when 3D animation comes in to save the day.

Strategize when you animate.

Of course, like any other marketing tool, you want to make sure your 3D animation is strategically sound and boosts your brand. We’ll only recommend 3D animation if we feel it’s strategically necessary. With Guru, there are no cartoons for cartoon’s sake.